Business and Finance Indonesia Slashes Import Duties on Plastic Raw Materials to Shield Economy from Inflationary Pressures July 22, 2026 Asep Darmawan JAKARTA – In a strategic move to safeguard the national economy against volatile global commodity prices and rising domestic inflation, the Indonesian government has officially announced a temporary abolition of…
Marketing Google Ads Integrates “Missed Growth Opportunity” Insights into Main Dashboard: A Strategic Shift for Advertisers July 22, 2026 Azzam Bilal Chamdy In a move designed to streamline performance optimization and clarify the impact of budget constraints, Google Ads has officially migrated its “Missed Growth Opportunity” insights from the experimental Google Ads…
Business and Finance Navigating Indonesia’s Digital Tax Revolution: The Rise of Coretax and the Necessity of Professional Certification July 21, 2026 Muslim JAKARTA – The Indonesian fiscal landscape is currently undergoing its most significant transformation in decades. As the Directorate General of Taxes (DGT) prepares for the full-scale implementation of the Core…
Marketing The AI Visibility Paradox: Why Traditional SEO is Failing in the Era of ChatGPT July 21, 2026 Suro Senen In the rapidly shifting landscape of digital marketing, the gold standard of "Search Engine Optimization" (SEO) is undergoing a radical transformation. As generative AI becomes the primary interface through which…
Marketing Google’s Strategy Shift: Local Inventory Ads Become Default for All Shopping Campaigns July 21, 2026 Evan Lee Salim In a move that signals a significant evolution in how retail advertisers manage their omnichannel presence, Google has officially announced that Local Inventory Ads (LIA) will be enabled by default…
Marketing The Ethics of Ambiguity: Why PPC Reporting Requires More Than Just Data July 20, 2026 Jia Lissa Early in my career, I was responsible for reporting metrics for a company’s homepage. A member of the usability team wanted to know how much traffic a particular widget was…
Business and Finance Indonesia’s 50-Year Tax Holiday: A Strategic Gambit for the International Financial Center July 20, 2026 Ali Ikhwan JAKARTA – In a move designed to catapult Indonesia into the upper echelons of global high finance, the Ministry of Finance has unveiled a sweeping fiscal incentive package for the…
Marketing Google Overhauls Local Inventory Ads Management: What Advertisers Need to Know Before August 31 July 20, 2026 Jia Lissa In a move aimed at streamlining campaign management and reducing administrative redundancy, Google has announced a significant shift in how Local Inventory Ads (LIAs) function within Standard Shopping campaigns. Starting…
Marketing Google Overhauls Performance Max Reporting: What Advertisers Need to Know About the Data Shift July 19, 2026 Asep Darmawan In a significant update to its automated advertising ecosystem, Google has officially expanded its product-level reporting for Performance Max (PMax) campaigns. As of June 15, the platform now aggregates data…
Marketing The Future of Commerce: Inside Meta’s Pivot to Autonomous AI Agents July 19, 2026 Evan Lee Salim By The digital landscape is undergoing a seismic shift, and if Meta Conversations 2026 in London is any indication, the future of retail is no longer a destination—it’s a conversation.…