Education Beyond the Algorithm: Why the ‘Death’ of Computer Science is a Data-Driven Myth July 28, 2026 Siti Muinah By Every computer science department head in the country is currently engaged in the same repetitive, high-stakes conversation. It happens in hushed tones with anxious parents at university orientations, with…
Marketing Streamlining Data Architecture: Google Unveils Bulk Linking for GA4 and Google Ads July 22, 2026 Muslim In a significant move toward administrative efficiency, Google has officially rolled out a new bulk-linking feature that allows advertisers to connect multiple Google Ads accounts to a single Google Analytics…
Marketing The Ethics of Ambiguity: Why PPC Reporting Requires More Than Just Data July 20, 2026 Jia Lissa Early in my career, I was responsible for reporting metrics for a company’s homepage. A member of the usability team wanted to know how much traffic a particular widget was…
Education The Data Reckoning: Preparing for the Admissions and Consumer Transparency Supplement (ACTS) July 20, 2026 Asro In the coming months, the landscape of American higher education will face a significant shift in public scrutiny. The federal government is poised to publish data from its inaugural Admissions…
Marketing Google Overhauls Performance Max Reporting: What Advertisers Need to Know About the Data Shift July 19, 2026 Asep Darmawan In a significant update to its automated advertising ecosystem, Google has officially expanded its product-level reporting for Performance Max (PMax) campaigns. As of June 15, the platform now aggregates data…
Marketing Google Empowers Non-Retail Advertisers: Demand Gen Now Supports Business Data Feeds July 18, 2026 Azzam Bilal Chamdy In a strategic move to democratize high-performance advertising, Google has announced a significant expansion of its Demand Gen campaign capabilities. By integrating business data feeds directly into these campaigns, Google…