Marketing Beyond the Click: Reimagining Marketing Measurement in the Age of AI August 9, 2026 Layla Zulfa The digital marketing landscape is currently undergoing its most profound transformation since the invention of search. For decades, the "North Star" of marketing performance was simple: website traffic. If a…
Marketing Google Ads Simplifies Customer Acquisition Reporting: A Shift Toward Transparent Performance Measurement August 9, 2026 Neng Nana In a significant update to its platform architecture, Google Ads has introduced a new "Report on new customers acquired" feature within its Customer Acquisition settings. This development marks a transition…