Marketing Google Overhauls Display & Video 360 API: Major Targeting and Ad Requirement Changes Incoming August 28, 2026 Jia Lissa Google has announced a significant series of "unversioned" updates to the Display & Video 360 (DV360) API and its associated Structured Data Files (SDFs), scheduled for implementation throughout October. These…
Marketing Google Overhauls Local Services Ads: A New Era of Granularity and Integration August 24, 2026 Lina Hope Google is initiating a significant transformation of its Local Services Ads (LSAs) platform, introducing a vastly more granular categorization system for businesses while simultaneously preparing for a multi-year migration into…
Education The Great Curriculum Contraction: University of Houston Overhauls General Education Amidst Political Scrutiny August 24, 2026 Ali Ikhwan In a move that has sent ripples through the Texas higher education landscape, the University of Houston (UH) System Board of Regents has voted unanimously to slash its core curriculum…
Education The Shifting Landscape of Academic Governance: University of Alabama System Implements Sweeping Policy Overhauls August 24, 2026 Azzam Bilal Chamdy TUSCALOOSA, Ala. — In a pivotal move that marks a significant shift in the operational dynamics of higher education in Alabama, the University of Alabama System Board of Trustees’ executive…
Marketing Google Overhauls Local Inventory Ads Management: What Advertisers Need to Know Before August 31 July 20, 2026 Jia Lissa In a move aimed at streamlining campaign management and reducing administrative redundancy, Google has announced a significant shift in how Local Inventory Ads (LIAs) function within Standard Shopping campaigns. Starting…
Marketing Google Overhauls Performance Max Reporting: What Advertisers Need to Know About the Data Shift July 19, 2026 Asep Darmawan In a significant update to its automated advertising ecosystem, Google has officially expanded its product-level reporting for Performance Max (PMax) campaigns. As of June 15, the platform now aggregates data…
